How it Works

The .Art Project connects local artists to the market by building public awareness and managing the curation, reproduction, and distribution of their work. We serve the art retail market by transforming original artwork into accessible gift and souvenir formats—such as postcards, greeting cards, and small-format wall art—designed for everyday spaces.

To strengthen our city’s creative culture and neighborhood amenities, we partner with brick-and-mortar businesses—including coffee shops, salons, and medical offices—to display audience-specific collections. These collections are shaped by direct store feedback and store-level analytics, ensuring the art resonates with local customers while creating measurable value for artists and retailers.

To strengthen families in our community, we source the labor to curate, reproduce, and distribute art from local under-developed talent—individuals often limited to gig-economy work. The project provides paid, skill-building opportunities, supporting career transitions and offering visible pathways for youth into manufacturing, marketing, and logistics